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Comparison

TrainBlockvs TrueCoach

Like TrainBlock, TrueCoach has no add-ons. Here’s how the two compare on price and features, using figures from TrueCoach’s own pricing page.

At a glance

Prices checked on 6 October 2026 from each company’s pricing page. Monthly billing, US dollars.

TrainBlock launches in January 2027. Its figures are planned features and launch pricing.

  • TrueCoach has no free plan. TrainBlock’s first 100 coaches get 6 months free for up to 10 clients.
  • 20 clients on TrueCoach: $69.98 a month.
  • 50 clients on TrueCoach: $164.98 a month. TrainBlock’s pricing is announced at launch.
  • TrueCoach includes a branded app and wearable data from Standard. TrainBlock doesn’t have these yet.

Side-by-side comparison

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TrainBlock vs TrueCoach
FeatureTrainBlock (at launch)TrueCoach
Free planAnnounced at launch No free plan
Free trial or launch offer 6 months free for the first 100 coaches14 days
Paid plans fromAnnounced at launch$29.98/month for 5 clients
Price for 20 clientsAnnounced at launch$69.98/month
Price for 50 clientsAnnounced at launch$164.98/month
Client payments Included Included
Nutrition tracking Built in, with training and rest day targets Through MyFitnessPal
Custom branded app Not available yet Included from Standard
Wearables Not available yet Included from Standard
Paid add-ons None None
Annual billing savingAnnounced at launchUp to 17%

Prices checked on 6 October 2026 from each company’s pricing page. Monthly billing, US dollars. TrainBlock launches in January 2027. Its figures are planned features and launch pricing. Source: TrueCoach pricing page.

TrueCoach pricing in 2026

What TrueCoach charges on monthly billing.

TrueCoach

  • No free plan
  • Starter: $29.98/month for 5 clients
  • Standard: $69.98/month for 20 clients
  • Pro: $164.98/month for 50 clients
  • No add-ons: payments included, nutrition through MyFitnessPal, branded app and wearables from Standard
  • Annual billing saves up to 17%, with a 90-day money-back guarantee on a first annual plan. 14-day free trial

TrainBlock at launch

  • Launching January 2027
  • Founding offer: the first 100 coaches get 6 months free for up to 10 active clients
  • No add-ons: nutrition coaching, client payments and check-ins in every plan
  • Full pricing announced at launch
See the founding offer

4 reasons to choose TrainBlock over TrueCoach

  • A founding coach offer

    The first 100 coaches on the waitlist get 6 months free for up to 10 clients. TrueCoach has a 14-day trial and no free plan.

  • Coach from your phone

    Build and edit programs, review check-ins and reply to clients from the app, not just the desktop.

  • Nutrition built into the app

    Set macro targets and let clients log food in TrainBlock, instead of connecting MyFitnessPal.

  • Check-ins with a weekly summary

    Clients submit a custom check-in and you get a summary of their week: workouts, nutrition, weight and new records.

Join the TrainBlock waitlist

Launching January 2027. The first 100 coaches get 6 months free for up to 10 active clients.

Join the waitlist See pricing

Questions

How much does TrueCoach cost?

TrueCoach has no free plan. On monthly billing it costs $29.98 a month for 5 clients, $69.98 for 20 and $164.98 for 50, as of 6 October 2026, with no add-ons.

Does TrueCoach have a free plan?

No. TrueCoach has a 14-day free trial but no free plan. TrainBlock launches in January 2027, and the first 100 coaches on the waitlist get 6 months free for up to 10 active clients.

Does TrueCoach charge for add-ons?

No. As of 6 October 2026, TrueCoach includes client payments in every plan, and adds a branded app and wearables from its Standard plan.

Is TrainBlock a good TrueCoach alternative?

If you want nutrition coaching built in rather than through MyFitnessPal, and the founding offer of 6 months free for up to 10 clients, yes. If a branded app or wearable data matters most, TrueCoach includes them from its Standard plan.

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